The Yourself coin, ELI5 Consume my content. If you find the content to be valuable, you can do one of two things (or both) 1. You can engage with it 2. You can buy into $YOURSELF With the former, you're intangibly paying me in exchange for visual value. You're "spending" your attention on me in exchange for valuable content to focus that attention on With the latter, you're tangibly investing in me in exchange for financial value. Now, you're "swapping" your dollars for $YOURSELF in exchange for an asset that represents the value of my content Because $YOURSELF is an asset, it always carries a present value and a future value. The present value is what $YOURSELF is worth at the time you buy it. The future value is what you think $YOURSELF could be worth as time goes on What could make $YOURSELF be worth more in the future? A lot of things. More people could also discover my content, find it to be valuable, and start engaging with it. The more attention my content receives, the more attention $YOURSELF receives. The more attention $YOURSELF receives, the more people will buy it for the same reasons you did Just like investing in a business, the person is now the business itself. Just like using a cool product and thinking, "more people should know about this," you're getting to know a cool person and thinking, "he's got a bright future ahead of him" It just makes sense, and not only this, but it's actually way simpler of a concept get comfortable with. Products have execution risk because they literally need to work. Content has less because intangible value is subjective. Earnings can make or break a company. People just need to be genuine. Numbers have to be analyzed monthly. Personality gets to be experienced perpetually Whether this simplicity is actually complexity depends on how your brain functions. Some are quickly able to assess value through the lens of, "I just feel it in my gut because the vibes are there." Some find it easier to say, "I can model out certain catalysts in Excel and that puts me at ease" $YOURSELF is for the feelers, and will be the proxy for the future of Creator Capital Markets. Bet on me and my content. If I grow, your investment pays off. If my growth leads to more mindshare for this concept that I'm proving out live in front of you, your investment pays off more. If believing in $YOURSELF actually makes you believe in yourself, your investment becomes priceless

You want to get to a point where you're so into something in your life that other people's behaviors no longer even register in your mind Someone randomly blocks, ghosts, or provokes you, literally who cares. You raise your eyebrow for a split second, then never consider it ever again Someone bumps into, stands in front of, or inconveniences you, simply not a problem. You legitimately can't be bothered to react. You just smile and keep walking ahead It's all completely unforced. You're not trying to be chill. It's merely a natural side effect of having a way more meaningful object of fixation to nourish and satiate all of your stores of mental energy Never seen a respectable individual who loved who they are and where they're headed ever let an external annoyance one shot them out of that vibration The thoughts in your brain are the safe space and you have no interest in inviting junk in without your permission

Internet Capital Markets (ICM): Invest in an interesting venture that's being run by a person, where the person could also happen to be interesting Creator Capital Markets (CCM): Invest in an interesting person who's doing a lot of things, where some of the things could also happen to be interesting ventures In ICM, value relies on the venture. If the venture doesn't pan out, your investment goes down. If the person starts doing a lot of things unrelated to the venture, your thesis becomes bearish because of the perception that the person is unfocused In CCM, value relies on the person, which means your investment is no longer attached to tangible metrics. Instead, it's attached to intangible aura. Because aura is felt instead of analyzed, this means that the person doing a lot of things is actually bullish because it adds to the lore of who they are When the focus is on the venture, PvP transpires. If a competitor comes out with a better product or showcases faster growth, this introduces execution risk. The more players, the more risk. Too much of it encourages investors to sell When the focus is on the person, PvE transpires. Every interesting person is interesting in their own way, so competition doesn't introduce the same risk. It doesn't matter what other people are doing, as long the person you're invested in continues to be uniquely interesting This may seem like a knock to ICM. But in reality, ICM and CCM are actually the same narrative. You wouldn't invest in a venture without a cracked founder behind it who's able to instill belief in you, so even if this is "ICM," it's really CCM at the end of the day because of how important the person is to the thesis Regardless, I hope this post made you think. If you're intrigued by CCM, check out my coin called Yourself. It's a way to bet on me if you think I'm interesting, but also a way to bet on the future of CCM itself if you think it's only a matter of time before the market adopts it I'll continue to put everything in my brain out in the open and publicly bet on myself. If you believe in CCM, this is the only coin you can buy to get exposure to it right now. If you think I'm early and want to join the journey, simply bet on Yourself alongside me

“just wait until you...” sorry bro not interested. your personal issues with parenthood, marriage, aging, and career don’t apply to us here. our lives only get better every year

Internet Capital Markets is actually just a Creator Capital Markets wrapper If you think about it, what are you really betting on in ICM? Is it the product, or the founder? 99% of the time, it's the founder Without the founder, a product can only communicate tangible value (tech, features). Tangible value isn't able to directly elicit emotions. No emotions, no attention. It's the founder who's actually able to make you feel something intangibly (inspiration, confidence) This is also why I think CCM is a much simpler narrative. See people as the businesses themselves. Invest in people who do a variety of interesting things, as opposed to investing in something that could be interesting Businesses have significant execution risk. People have less. A business running into a roadblock is bearish. A person running into a roadblock but gracefully scrapping, adapting, or pivoting in public is bullish CCM was the narrative all along. Unquantifiable authenticity is the only moat left in a world where the cost of almost everything eventually trends to zero. True humanness is what's real and what wins in the long run

My vision for the Yourself coin is crystal clear. It will become a proxy for the Creator Capital Markets narrative. It will legitimize creator coins as a serious category. It will serve as a blueprint for PvE culture I know exactly how to sell you on this vision. If you're not sold already, that's on me. More tweets. More spaces. More public appearances. I simply need to go harder and defeat the algorithm This coin is the only one of its kind right now, but I have faith in the power of consistency. I will continue to lead by example and plant seeds of mindshare. I may sound like an idiot screaming into the void but it will all make sense in due time

Just look at @notthreadguy Everyone wants him to drop a coin, which literally shows how in demand this narrative actually is, only that the market doesn't know how to put it into words yet The main reason this isn't a full blown meta yet is because hawk tuah esque celebrity PTSD has the market thinking creator coins will never work But here we have a hyper authentic creator who shows up every single day and genuinely cares about providing value to the world Read all the points I made in the original tweet below and think about how this could directly apply to Thread The more people engage with his content, the more exposure they create for him. The more exposure he gets, the more likely he (and by proxy his coin) will appreciate in value Glazing him hard but for good reason. We're likely looking at the next household name right now. Genuinely believe he has the charisma and intangibles to be top figure outside of crypto in the near future Continue to support him by giving him your attention, only a coin could allow you to actually turn that attention into financial upside Price action doesn't matter as much as it does for other types of coins because the narrative is primarily backed by authenticity and not solely monetary gain. People tip him because they want to show love and give thanks for the value he provides. People can also buy his coin for the same reason The future is all about self belief. Creators believing in themselves, which then inspires holders to also believe in themselves. Some holders then transmute that self belief into becoming creators themselves, and the cycle repeats forever Everyone can win, and regardless of who you are, it simply starts with betting on Yourself

Creator coins just make the most sense as the purest PvE narrative given the unique incentives they create It's the only type of coin that creates a win-win scenario for both holders and creators because it doesn't require either party to behave any differently than how they already behave All holders have to do is continue engaging with a creator's content, exactly what they've been doing naturally every day even before there was a coin All creators have to do is continue being themselves in public, also exactly what they've been doing naturally every day even before there was a coin The existence of a coin gives holders an added incentive to continue engaging with a creator's content, which then gives creators an added incentive to continue creating even better content for holders to continue engaging with The beauty is that there’s an infinite number of opportunities for that content to be interacted with. Every post, video, podcast, or stream becomes a new catalyst for the coin. As long as a creator keeps growing, which they will because intangible human growth has no ceiling, attention can never permanently disappear This uniquely gives these tokens meme-like low execution risk due to how often the content gets created, paired with tech-like fundamentals due to the content itself actually being valuable to consume Holders never need to annoyingly shill as a way to generate attention. Creators never need to tease some performative future update as a way to hold attention. Everyone gets to work for their bags without even realizing they're working for their bags The market will inevitably get tired of PvP'ing one day, and when that day comes, you'll know who planted the seed first. Early, not wrong. Patience my friends

One path to wealth is to increase cash flow. Keep expenses low. Save the leftover. Put it into the market. Let it continue to compound. Wake up down the line to millions. You can retire if you want Another path to wealth is to make enough money to comfortably survive. Use it to cover your living expenses. Don't optimize for savings. Build a business instead. Have equity in it. Sell for a multiple down the line. Capture a liquidation event for millions. You can retire if you want Both yield similar outcomes. With the former, it's essentially a given that you'll be well off as long as you persist on a long enough time frame. This actually applies to the latter as well, but interestingly, mainstream perception doesn't see it that way In the first example, most people are aware that investments can fluctuate. One year, the market might be down, but it'll inevitably rise again. Just don't panic, keep saving, and ride the cycles, because your funds won't disappear as long as you don't sell In the second example, history doesn't exist. If your business fails, you're also down, but there's no guarantee you'll see those funds again. On the surface, this clearly seems more risky. It has to work out, or else you're toast. No upcoming bull market to save you However, what the second example has that the first doesn't, is the subjective idea of more control. If the business doesn't work out, you can literally start a new one the same day. You could do this perpetually, at any given time, until the day you die Not panning out a couple years in? You can pivot. Pivot proves to be unfruitful? Scratch it entirely, start anew, repeat it with another venture. Couple years pass and the same happens? Keep repeating. In the first example, you just kind of have to sit and wait for the tide to change By pure probability, it's nearly impossible to not make it if you just stay in the game. If you fail, it's not a good or bad thing. Rather, it's just an objective experience. The business itself didn't actualize, but you always gained newfound skills, connections, and confidence that make every next at bat exponentially easier and increase your chances of a home run Market dips? Cool, calm, and collected. Keep saving and investing. You'll get there eventually. Business falters? Cool, calm, and collected. Keep pivoting or restarting. You'll get there eventually Both take discipline, perseverance, and patience. Don't falsely believe that one option is better than the other. If you want your wealth to compound, you'll have to stay consistent no matter what, regardless of the specific strategy One person may optimize for promotions over a decade, investing most of the cash, and letting it compound until their stack hits escape velocity in their 30's Another person may build businesses over a decade, pushing through multiple barriers, and not giving up until a liquidation event makes up for the lack of savings in one fell swoop in their 30's "But this guy became wealthy in 3 years building this app!" But there's another guy 10 years in and still hasn't found product market fit. Maybe he's unlucky he chose not to save "But this guy invested for 10 years, and he's still not wealthy!" But there's another guy who put everything into BTC 3 years ago and kept DCA'ing. Maybe he's lucky he chose not to start a business Of course these are broad, and there's other creative paths to wealth which will always include a mixture of both, but focus on the principles at hand. Everything has risk and takes time. No such thing as this will make you rich, this will leave you poor. This is better, this is worse. This is easier, this is harder. This is faster, this is slower. Nothing is a shortcut You can't predict the when or how. It simply depends on who you are as a person, what you're willing to sacrifice, and which tradeoffs makes more sense to you on a personal level