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I agree with this, and this is how I see the future of CT:
CT isn’t where you find net new users anymore. It is where you build relationships with other teams.
Twitter’s becoming more of a devs, bd and teams channel, a place to talk tech, explore real integrations, and show what we’re building under the hood.
Actual user acquisition? That’s going to happen through more traditional marketing channels, promoting products that solve real-world problems, are built for end users, have great UX, and delight people with tools that just work. Where blockchain is invisible, privacy is native, and the tech just helps without explaining itself.
That’s how we’ll onboard new users. CT will become a niche, like in any other industry. Marketers will have to go outside the bubble and sell what we’re building the way all products are sold: through emotion, value, and experience, not through whitepapers and roadmaps.
Those are for insiders. For the rest, it’s about what this actually does for them.

20.7. klo 23.57
Starting to develop stronger conviction in the thesis that CT is no longer the best place to acquire net new users, but it is still currently the best place to network with other teams and builders.
If this is true, then you need to stop treating your account solely as a billboard for how great your product is in such a way that it targets the end user, and more as a targeted tool to unlock new relationships with other teams from which new integrations (real ones that open up new use cases, not logo x logo marketing slop) will provide mutual benefit.
So, shift from promoting -> asking, and from bragging -> offering.
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