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it has now been 5 months since i started working under sensei @reka_eth and the emphasis on followups for campaigns has been a huge learning
you need to repeat messaging to drive mindshare, and you need to find unique, engaging ways of saying the same thing
bookmark this 👇🏽

12 tuntia sitten
everyone focuses on launch day. but two parts get forgotten:
post-launch amplification: this is where you cement messaging into mindshare. most things won't fit into the launch anyway. spread information strategically pre and post.
my focus breakdown:
2/5 strategy and planning
2/5 launch execution
1/5 post-launch (don't skip this)
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