This morning, a new private group integrated @subyhq. As always, I asked: “How did you find us?” They said: “I needed this solution but it was hard to find you, my first research was on chatgpt, then on youtube and i didn't find you. Then a friend in crypto told me about you” That hit hard. We had already started a multilingual content push sharing SEO articles weekly. But clearly, that’s not enough. If you’re not everywhere, every day you don’t exist. So I changed the game today. ✅ I finally built my SEO Agent Workflow for Suby. Every day, it creates content in English, Japanese, and Korean across 8 platforms. Here’s what it does: – One agent finds the best keywords – One agent writes a first draft – One agent rewrites 3 optimized versions – One agent translates to 🇯🇵 Japanese & 🇰🇷 Korean – One agent scores & suggests improvements – One final agent rewrites the top version to make it even better Starting tomorrow: 📈 1 article/day 📣 Published everywhere 🥇 Until Suby is #1 for crypto payments in private Telegram & Discord groups And if you want the SEO Agent Workflow, just comment “Suby” 👇

Just got off my call with @pasternak. There’s a lot being said about him and about Believe, but honestly when he understands the value of what you’re building, the only thing he wants to do is help. Thanks for the conversation and for your future support. Believe in @believeapp Believe in Suby More soon!

Here’s my method to scale @subyhq 👇 Code name: SBIDGEL → Start with a niche → Build an early user base → Iterate fast → Dominate the niche → Grow to thousands of users + community → Earn trust → Launch a much broader version of Suby Simple formula. Everything in this method exists for one reason only: to earn trust. Trust is everything when you build a payment processor. And there are only 2 ways to earn it: 1 - Raise a big round from top VCs. It makes noise, people assume you're legit. 2 - Find a real pain in a niche market and solve it so well that users adopt you even if no one knows your name. I thought deeply about path #1. But coming from a big corporation, I don’t want to jump back into a subordinate role where I have to report and justify everything. Not for now. Instead, we chose path #2. We started with a niche market: subscriptions for private groups on Telegram & Discord. We have early users. We're improving the product every week. Next step: market domination. One competitor at a time. And the advantage of focusing hard on a single niche? We can build exactly what these groups want. Put them first. Support their growth like we’re part of their team. Eventually, they’ll all switch to Suby because we help them grow. Period. That’s our focus for the next 2 months. Once we lock in a few big groups, word-of-mouth will do the rest. We’ll hit thousands of paying users. And our community will scale with it. From there, trust will be established. And that’s when we scale Suby to a much broader market. Our early adopters will become our product advocates, our community, our edge. This is what we’re building behind the scenes. Still day one. Believe in Suby.

I'm at @EthCC in Cannes📍 Goals for the week: - Spread the word about @subyhq - Meet with future partners to expand our payment infrastructure - Network with other projects & chains If you’re at ETH CC, DM me!

What we’re currently working on: 1 - A private dashboard to better track Suby signups, payments, cancellations, and potential errors all aimed at improving the signup funnel and overall UX 2 - Discount code & free trial integration 3 - Option to set the price directly in crypto (e.g. 1 SOL/month) 4 - Ability for merchants to download data from the dashboard to help with tax reporting 5 - A migration feature to easily switch from existing solutions for our target groups 6 - Suby Explorer: Highlight thematic private communities, especially those using Suby, so users can discover the best groups by topic trading, airdrops, Polymarket, business, e-commerce, and more. These features should be ready within 10 to 15 days. A lot of groups are ready to switch and are just waiting for this.

Believe is redefining how TGE should work. Not with lockups, manipulation or pump & dump cycles but with fairness, transparency and long-term alignment. Why do 90% of TGEs end up dumping? Here are the 4 main reasons: 1. Airdrop dumping Crypto usage has become inorganic. Farmers use dozens of wallets just to claim tokens, dump everything on launch day, and leave. 👉 Great acquisition, near-zero retention. I farmed for a year and I no longer use any of the chains or apps I farmed. 2. VC dumping VC-backed TGEs often dump within weeks. As soon as tokens are technically unlocked, VCs sell and it makes sense, they’re investors. But this creates an unfair advantage over retail. Retail investors know it, and sell early before getting dumped on. 👉 It’s a trust problem. 3. CEX dumping Tokens launch at 5–10x the seed price. Bots, scalpers and early buyers instantly take profits. 👉 Massive volatility in the first hours. 4. Memecoin manipulation Pump or die. Influencers push memes they bought early. Buyers are racing against insiders and private chats. 👉 99% lose money. What @believeapp changes: 100% of the supply is unlocked at TGE. No future cliffs, no surprise vesting. FDV = market cap from day one. A transparent BDC (buying mechanism) supports the market in a fair and predictable way. No market-making gimmicks. No artificial hype. People are free to buy or sell based on belief, not on unlock schedules. This approach comes from @pasternak's vision: Founders should earn trust in public. No shortcuts. No asymmetric advantage. Let the market decide based on execution, not manipulation. That’s what happened with $SUBY: Sure, there was speculation at launch (as always). But over time, long-term holders emerged. Builders stayed. And the project started growing. The only thing that can make your token dump long term is your execution. If you build, share, and engage consistently, you’ll attract believers. No fake pumps. Just trust earned over time. I believe every serious project should launch their token through Believe. It’s healthier. Fairer. And it forces founders to do what matters most: Execute. Believe in @subyhq. Believe in execution.

New Linktree in bio My socials (X, LinkedIn, Telegram) Everything @subyhq offers: → Create crypto subscriptions for your Telegram community → Create crypto subscriptions for your Discord community → Automate payments, invoices & reminders for your crypto business on Telegram This should boost conversion.

Introducing Suby Telegram Subscriptions, the easiest way to monetize your private Telegram groups. Create crypto-native subscription plans. Suby handles the payments, access, reminders, and bans. Whether you run a community around trading, memecoins, alpha, airdrops, betting, Polymarket, dropshipping, e-commerce, or business, Suby is made for you. All powered by $SUBY 👇 (1/10)

After 3 years building the NFT strategy at Louis Vuitton, I left to launch Suby a crypto payment layer for Telegram & Discord. In this podcast with Nicholas, I share the full journey from fashion & web3 to launching a new infrastructure for on-chain payments. Here’s a quick overview 👇 🔹 2018: I discovered crypto 🔹 2020: I was reselling sneakers during engineering school and found NFTs. I started thinking about NFTs & real-world assets 🔹 2021: I studied fashion & luxury management, wrote my thesis on web3 in luxury, and started creating content on IG, LinkedIn & X 🔹 2022: I joined Louis Vuitton to build their crypto division 🔹 2023: We launched VIA, the brand’s official NFT collection tied to physical products & events 🔹 2024: The collection hit $8M in revenue 🔹 2025: I launched Suby, with two core products: •A crypto subscription processor for paid groups on Discord & Telegram •A payment automation tool for Telegram businesses We also launched $SUBY via @believeapp → $20M+ in volume, and a solid market cap around $2-3M. The vision? To turn Telegram & Discord into crypto-powered super apps. In a few months, users will be able to transact anywhere, buy products & services directly inside those platforms frictionless & on-chain. I talk more about it in the episode, enjoy 🎧👇

We’ll soon allow all private communities to boost their member retention.