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God design handler ikke bare om det visuelle, det handler om å forstå publikum og produktet.
Interessant tråd om designendringene som gikk med til å få Uber til å jobbe for kontanter og markeder uten bank. ⬇️
1. apr. 2025
1/ In 2017, Uber was growing fast in emerging markets but cash payments were quietly breaking the business. Drivers kept 100% of fares, and Uber still needed its cut.
I joined the cash team to lead design. At first, it looked like an ops problem – but we fixed it with design. 👇
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